A Complex Transmedia Universe about Myths, Creatures and Traditions
Keywords:transmedia, storytelling, myths, creatures, exhibition
The In-Between Worlds Transmedia Universe started out as a blank whiteboard. Sixteen students, three coordinators and multiple contributors and collaborators created this Universe together, during one full semester (from October 2022 until February 2023). The project culminated with an exhibition that lasted one week, with the opening on 11 February in the Ethnographical Museum of Transylvania located in the heart of Cluj-Napoca city, Romania. The project revolves around the subject of mythological creatures, myths and traditions from the territory of Romania. The exhibition was meant to showcase the ephemeral parts of this project, such as: several interactive installations, projections, photography exhibition, Virtual Reality experience, but also the more permanent parts of the project, such as: the feature documentary and the card game. It is important to understand what exactly means the domain of the Transmedia, what are the elements and components that build a Transmedia Universe and how exactly this project encompasses each one of those, in order to achieve a complex and complete structure, and to also understand the reasoning behind each artistic product.
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